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This retail branding was for a new, fictional business that was close to opening a store and needed various tags for their product lines. The store, Mountain Gear, focused on those who participate in outdoor activities and required a different set of tags for each of their distinct lines. Red Point and Solutions were both for backpacks, Red Point for climbing bags and Solutions for camping and general bags, while the H2O and Conquer Collections were for specific types of clothing and accessories.

Designs & illustrations: Breanna Angle

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Mountain  Gear  Branding

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